The City of Grande Prairie has released a pair of brand strategy surveys, which will the municipality develop what they call a shared and consistent narrative. According to the city, this narrative will be used in the way Grande Prairie will be presented and perceived at the local, provincial, national and international levels.
The first of the two is the community and business survey, which includes questions like why residents choose to live in the city, whether it be for work, proximity to family and friends, or affordability. It also asks how likely the resident is to recommend Grande Prairie as a place to live or work, and the top five priorities which will make the city a successful ‘northern Alberta hub.’
The second survey is for those visiting Grande Prairie, with the first batch of questions looking at the person’s travel habits for work or leisure before the pandemic. The next section looks at their current or future travel habits, where they are most likely to travel and why. The visitor survey also looks at the persons main reason for coming to Grande Prairie last, and their impression of the region.
According to the city both surveys take roughly 10 minutes to complete and will close on April 9th.