Several business and community leaders from across Alberta will be raising money in a hair raising way on Wednesday as part of the STARS Rescue In the North.
The group will fly by helicopter to an undisclosed remote location where they must raise enough money to secure their flight back to civilization.
STARS Chief Fundraising and Brand Officer Terri Strunk says initiatives like Rescue From the North are critical in helping the non-profit fund operations across Alberta, including the base in Grande Prairie.
“It costs us approximately $10.5 million per base to operate; 50 per cent of that comes from our generous partners, but we have to fundraise the rest,” Strunk says. “This is a fun way to raise those revenues, and also a way to help people understand the scope of STARS operations in the province.”
Strunk says the half dozen brave enough to head out into the unknown will participate in a series of challenges, adding they will get to return to the friendly confines of the Grande Prairie base when they reach their fundraising goal.
“It’s sort of like Survivor challenge, where participants sign up and they’re tasked to raise $50,000 to secure their flight back to the Grande Prairie base,” she says.
“They’re lead through a series of challenges, one for example, is a medical challenge where they might learn to intubate one of our simulation mannequins.”
Presented by Hammerhead Resources, Rescue In The North will take place on October 4th.